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Joanna Ostafin

Co-founder & Lean UX Strategist

Specialization

(Lean) Research
Lean UX
UX Design & Research

What do I actually do?

Co-founder of Project: People, co-founder of the Krakow Design Initiative (KID), organizer of DesignWays Conf.

As a Lean UX Strategist, she deals with... disagreeing with her clients - she supports them in verifying ideas for new products, services or businesses. She helps them to move from "innovative idea" to "real product", validating the assumptions based on business and strategic competences, UX, UI, Service Design and Lean.

Sincerely in love with the Lean approach (Lean Startup & Lean UX & Lean UX & Lean UX Research). She believes in workshops and collective building of projects, solving problems and generating ideas. Contact me!

Case studies

How Google Design Sprint helped design the concept for financial applications for the generation Z

Is it possible to create an application concept within a week? What would generation Z like to use? And what does Google Design Sprint have to do with all this? Check out our case study about design sprint, during which we created a mobile app for the generation Z.